Group and Send with Relevancy

Static Group vs Criteria-based Group Response Based Segmentation
Target Exclusion Address De-duplication

Static Group vs Criteria-based Group

Static Group vs Criteria-based Group

Segmentation group can be one memorizing particular persons (static group), or one memorizing your selection criteria (criteria-based group). Criteria-based groups are smart enough to automatically include any lately add contacts which meet their criteria.

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Response Based Segmentation

Response Based Segmentation

How about grouping all people who click on the "Learn More" button in an email marketing campaign? You know these are the real potential buyers and we help you grouping them easily for future marketing activities.

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Target Exclusion

Target Exclusion

A group can be used for campaign targeting which can also be used for exclusion. How about sending to all your database contacts but excluding those who purchased before for a newbie special offer?

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Address De-duplication

Address De-duplication

A person who appears in multiple target groups of an email marketing campaign will not be sent with multiple emails. Duplicate contacts or email addresses are automatically filtered from every campaign.

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